About Me.
I’ve always been interested in how complexity shows up in digital products and why so many experiences feel harder than they should. Over time, that curiosity turned into a career designing work where clarity matters, especially in environments with real constraints and real consequences. Today, as a UX designer, I help teams step back, understand the problem they’re actually solving, and make thoughtful decisions before anything ships. Much of my work revolves around structure and flow, shaping how information is organized and how choices are presented so both users and teams feel more confident moving forward. I’m drawn to questions without immediate answers and collaborative work that gets clearer over time.
Summary
Senior Designer with 10+ years of experience leading the design of scalable, user-centered digital products across enterprise, B2B, and SaaS environments. Owns UX strategy from discovery through delivery, translating complex business requirements into intuitive, scalable user experiences. Expert in Figma-based workflows, design systems, and cross-functional collaboration to deliver accessible, production-ready solutions.
Particular Set of Skills
UX Strategy & Research
- User Research & Interviews
- Stakeholder Discovery
- Personas
- Journey Mapping
- Information Architecture
- Task Analysis
UI Design & Execution
- User Flows
- Wireframing
- Prototyping
- Interaction Design
- High-Fidelity UI
- Responsive Design
Systems, Accessibility & Quality
- Design Systems
- Component Libraries
- WCAG 2.1 Accessibility
- Usability & Interaction Clarity
- Consistency & Scalability
Visual Design & Marketing Capabilities
- Brand & Visual Identity Design
- Marketing & Campaign Creative
- Sales Enablement & Presentation Design
- Content & Social Media Design
- Web & Landing Page Design
- Marketing Systems & Design Consistency
Tools I Use
- Figma, Figma Jam
- Adobe Creative Suite (Full), Canva
- Project & collaboration tools (Asana, Monday.com, Basecamp, Slack)
- WordPress, Shopify, Concrete
- HubSpot, Salesforce Pardot
- Ai Platforms – Mid Journey, Dall-E, Gemini, Veo, GPT, Claude, Grok
- Microsoft Offices 365
Certifications & Awards
- Adobe Photoshop Feature
- Life of the Mind – Showcase for research, creativity, service, and scholarly activity
- Creators Deserve To Be Seen Vol. 4
- Hubspot Certified
- Salesforce Partdot
Professional Experience
Synchronicity Designs - Senior Designer (UX/UI, Marketing, Events)
April 2023 - Present
Working as the senior UX partner across multiple enterprise, B2B, and SaaS client engagements, leading design from early discovery through final delivery. Focused on translating complex business problems into clear, scalable user experiences while balancing usability, accessibility, and technical constraints.
- Led UX strategy and interaction design across multiple client products, owning discovery, research synthesis, and solution definition.
- Partnered with stakeholders to define user problems, success criteria, and product direction through interviews, journey mapping, and information architecture.
- Designed and iterated on user flows, wireframes, and high-fidelity UI systems in Figma to align teams and accelerate decision-making.
- Applied and extended design systems and component libraries to ensure consistency, scalability, and WCAG 2.1 accessibility compliance.
- Collaborated closely with engineering throughout implementation to ensure high-quality, accessible, production-ready outcomes.
Novawatch - Founding Designer
March 2022 - March 2023
subsidiary of MegaplanIT*
Led UX and UI strategy for Novawatch’s digital presence during a period of product definition and growth, owning end-to-end design decisions and serving as the primary UX partner to leadership.
- Defined information architecture, navigation models, and user flows to clarify complex offerings and improve usability.
- Led UX strategy initiatives including journey mapping, task analysis, and usability evaluation to guide prioritization and design direction.
- Designed wireframes, high-fidelity UI, and interactive prototypes in Figma to support alignment across stakeholders and development partners.
- Established scalable UI standards and reusable components to improve consistency, accessibility, and long-term maintainability.
MegaplanIT - Senior Designer (UX/UI, Marketing, Events)
August 2019 - March 2023
wearer of many hats*
Worked on enterprise-facing digital experiences supporting complex service offerings, blending UX design, systems thinking, and cross-functional collaboration to deliver scalable solutions.
- Led UX/UI design for content-heavy platforms, focusing on information architecture, usability, and clarity.
- Designed site maps, user flows, wireframes, and high-fidelity UI to translate business requirements into intuitive user experiences.
- Established and evolved brand and UI systems to support consistent design patterns and efficient content production.
- Partnered with developers and cross-functional teams to deliver accurate, production-ready implementations.
Education
State University of New York at Oneonta
Bachelor of Fine Arts – Art & Design | August 2011 – December 2013
Rockland Community College
Associates of Fine Arts & Design | August 2009 – June 2011
Acquired Set of Skills
Web Design • Front-end Development • UX/UI Design • Graphic Design • Adobe Creative Suite • Figma • Ai • Photography • Image Editing • Video Editing • Motion Animation • Communications • Teamwork • Leadership • Organization • Time Management • Content Management • Project Management • Team Management • Marketing • Branding • Digital Marketing • Inbound • Marketing Strategy • B2B & B2C Marketing • Email Marketing • Social Media Marketing • Content Creator • Cybersecurity Industry • Microsoft Word, PowerPoint, Excel • Hubspot, Salesforce, Pardot Administrator
Where I've Grown
Charlotte, North Carolina – Remote – March 2023- Present
Senior UX Designer
- I lead the design creation process, overseeing the entire journey from wireframes to final products.
- Proficient in utilizing the complete Adobe suite of programs.
- Mastery of the Figma software platform, leveraging its capabilities to deliver exceptional designs.
- Functioning as the creative liaison between Clients and Synchronicity, I specialize in designing impactful assets such as websites, apps, dashboards, infographics, and whitepapers for digital marketing and web design & development teams.
- I provide comprehensive guidance and support for brand initiatives, ensuring the delivery of all necessary design deliverables to our clients on time.
- With a keen focus on user experience (UX), I ensure that the visual aspects and functions of our designs improve the experience of the target user without compromising the integrity of the brand’s identity.
- Collaboration is at the heart of my work, as I actively partner with other members of the Sync team, including web developers and digital marketers, to create fully functional interfaces that precisely cater to the needs of our client’s target users.
Novawatch
Scottsdale, Arizona – Remote – Jan 2022 – April 2023
Creative Director / Brand Specialist
- Expertise in branding and corporate identity strategy, with a proven track record of developing and implementing effective solutions.
- Highly Skilled in website design and development skills, along with expertise in UX/UI design, leveraging tools such as Adobe Creative Suite, Figma, WordPress, and Elementor Pro.
- Experience in visual communication UX strategy, UI design, front-end development, and project management, working collaboratively with team members and contractors to manage design-related ideation of project and business goals.
- Salesforce Pardot administrator and senior marketing manager, delivering exceptional results.
- Proven market research skills, data analytics, and experience in devising and executing company marketing strategies, promotional calendars, programs, products, and events.
- Crafted and executed impactful multi-channel marketing campaigns, leveraging SEO, social media, inbound marketing, and events.
- A creative visionary, responsible for writing and designing high-impact marketing materials, including all resource guides, blogs, whitepapers, brochures, sales presentations, videos, websites, and event promotional graphics.
- A senior content manager, adept at managing and directing consultants, freelancers, and suppliers to ensure projects are delivered on-time and to a high standard.
MegaplanIT
Scottsdale, Arizona – Remote
Senior Marketing Manager – Dec 2021 – Present
Marketing Manager – Aug 2019 – Dec 2021
- Proven experience in marketing efforts through expertly crafted and executed multi-channel campaigns utilizing SEO, social media, inbound marketing, and events.
- Achieved remarkable results through sales and marketing. Taking the sales team from $1.8 million per year to $8 million per year in just three years.
- Established a strong brand identity through exceptional expertise in branding and corporate identity development.
- Strategically drove company growth by successfully developing and implementing marketing strategies, promotional calendars, programs, products, and events.
- Designer, developer, and administrator for company website.
- Seasoned in HubSpot marketing administration and certified in HubSpot inbound marketing.
- Experienced Salesforce Pardot administrator with a strong understanding of automation, campaigns, email template creation, prospecting, customer nurturing, brand, and product market research.
- Compelling storytelling skills in designing impactful sales and marketing presentations.
- Brings ideas to life through exceptional UX/UI design and creative direction using Adobe CC and Figma for concept building, prototyping, and wireframing.
- Highly skilled in graphic design mediums, utilizing Photoshop, Illustrator, and InDesign.
- Video production expertise with a proficiency in Adobe Premier and After Effects.
- Proven track record in effectively managing consultants, freelancers, and suppliers.
- Sales & Account Consultancy experience, known for providing exceptional support to new clients.
Sentry Industries
Hillburn, New York
Graphic Designer – May 2017 – Sep 2019
- Extensive experience in full conceptual design for product packaging, large format printing, web, and social media utilizing Adobe Creative Suites and custom tools.
- Skilled in product photography and editing for packaging and digital media.
- Experience in digital rendering for conceptual product development.
- Proficient in website development and CRM administration.
- Responsible for maintaining print catalogs.
- Collaborated with sales representatives to provide presentations and special requested images.
- Successfully developed a private label design for line of products.
- Strong ability in using website tools such as Adobe Creative Suites, CRM, and e-commerce platform.
- Experience in using Salesforce as a CRM administrator.
- Proven ability in managing a team of designers and developers.
- Outstanding portfolio showcasing unique and visually impactful designs that stands out from other applicants.
- Provided technical support for customers both online and through call-ins.
Where I Studied
State University of New York at Oneonta, Oneonta, New York [ December 2013 ]
Bachelor of Fine Arts and Sciences – Fine and Studio Arts
State University of New York at Rockland Community College, Suffern, New York [ May 2011 ]
Associate of Sciences – Fine/Studio Arts
Licenses & Certfications
Inbound – HubSpot Academy – Certified
